It is also possible to create a whole character model from one primative (polyhedron). This is done through extrusions and other sculpt tools. I don't use Max for sculpting, but there are some great tutorials out there for it.( I use Wings3D or Blender for sculpting) However, since you probably want to animate certain parts such as the legs, then those will have to be made as individual parts so they will move.
So, create the model any way that you want and save it all together in the same model file format that your game uses. If the graphics engine is coded right, then all the parts should appear in the game exactly in the position that you created them in Max - character with limbs, head, shoes, and so on.
A performance tip for the game would be to use as few material or image files as possible for the model: The fewer the files in the model folder, then generally the better the performance.
Clinton