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12 Tricks to Selling Your Ideas, Your Game & Yourself

Published in Business and Law

By Thomas Henshell - Selling is an art in itself. The developer of Archmage Rises shares what he learned from the corporate world – so you don’t have to

Humble Bundle Distribution

Published in Business and Law

By Kevin Harwood - Have you considered doing a Humble Bundle for your game? Here's some advice and practical data on the decision.

How to Make Gameplay Trailers Like the Triple A

Published in Business and Law

By Kevin Harwood - Making promotional videos for your games can be of massive marketing assistance to your franchise. I've outlined the process I've found suc...


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Advertising Your Games

Aug 09 2013 10:41 PM | Posted By Joseph Lieberman in Business and Law
Advertising has always been a rough market. Not only is it extremely competitive, expensive, and risky, but it also changes as fast as any market. Get some advice on making it work for you.

Tagged With:  advertising  pr 
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Open Source and the Gaming Industry

Aug 09 2013 08:36 AM | Posted By Richard D Shank in Business and Law
Open source has become a big buzzword, with many people not really understanding what it really is. Learn more about open source and its use within game development

Tagged With:  open source 
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4gency’s First Year Pt. 1: A Look at Armored Drive

May 09 2013 01:22 PM | Posted By Charles N. Cox in Business and Law
This is Part One of a series of posts about 4gency’s first year in operation, including data on monetization, app marketing campaigns, and user acquisition

Tagged With:  postmortem  ios  mobile  monetization 
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Pitch Your Game: Pitching Tips from a Game Industry Catcher

Apr 22 2013 10:24 AM | Posted By Joshua Dallman in Business and Law
A veteran industry producer tells you what you need to do to get your pitch noticed by publishers

Tagged With:  pitch  funding  tips 
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Why Kickstarters Fail and How to Avoid It

Apr 16 2013 05:14 PM | Posted By Menashe Kestenbaum in Business and Law
I’ve had the opportunity of observing a fair few video game Kickstarter campaigns over the past few weeks from a close proximity. Some succeeded, others didn’t. Being in touch with many of the campaign starters has given me a bit of insight into why some Kickstarters fail and others succeed. It’s too often that you see a really great concept fail to build any kind of steam in their funding.

Tagged With:  kickstarter 
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Social Media Handbook Policy

Apr 05 2013 09:17 PM | Posted By Preeti Khanolkar in Business and Law
Do I need to disclose that I work for a game company when I'm talking about their games on my blog? Can my company tell me not to tweet about controversial work-related things that upset me? Can they prohibit me from becoming Facebook friends with my coworkers? Is my company's social media handbook policy even legal? Read on to find out!

Tagged With:  social media  law  intermediate  social  policy  facebook  twitter 
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Video Game Localisation - A Tricky Game

Mar 29 2011 10:00 PM | Posted By Christian Arno in Business and Law
Get an overview of the process and pitfalls of localizing a game for several countries during or after development

Tagged With:  game  localisation  translation  text  might  original  games  translated  gaming  localization 
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