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Indie Studio Name - WorldAlpha Studios or Transformed World Studios


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#1 worldalpha   Members   -  Reputation: 177

Posted 29 December 2011 - 03:25 PM

So, my first indie MMO is WorldAlpha. So, I registered WorldAlphaStudios.com so that I could use WorldAlpha Studios for my company / studio name. This probably will make me look like a one trick pony. So, I'm thinking I should use another name. My first shot is "Transformed World Studios". Doesn't quite role off the tongue like I would hope. Should I stay with WorldAlpha Studios or choose a new name? Does "Transformed World Studios" work? Does this ring too much like Transformers? Would this be an issue? Any help appreciated.
I am currently working on a social strategy MMORTS WorldAlpha.
More details can be found here: http://www.worldalpha.com
DevBlog: http://www.worldalpha.com/devblog
Facebook: http://www.facebook.com/worldalpha
Twitter: http://www.twitter.com/worldalphagame

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#2 Tom Sloper   Moderators   -  Reputation: 10062

Posted 29 December 2011 - 05:45 PM

This almost isn't a Business question -- more of a Writing question.
Business: trademarking a name.
Marketing: coming up with names that help sell product or services.
Writing: coming up with cool names.

But it's okay to name it the same as your first project; that can work. And you can always change the company name later, when you're emerging from startup into full-fledged business. And your marketing folks can help pick the name.
-- Tom Sloper
Sloperama Productions
Making games fun and getting them done.
www.sloperama.com

Please do not PM me. My email address is easy to find, but note that I do not give private advice.

#3 worldalpha   Members   -  Reputation: 177

Posted 13 January 2012 - 09:44 PM

How about "Transform Worlds"?
I am currently working on a social strategy MMORTS WorldAlpha.
More details can be found here: http://www.worldalpha.com
DevBlog: http://www.worldalpha.com/devblog
Facebook: http://www.facebook.com/worldalpha
Twitter: http://www.twitter.com/worldalphagame

#4 Tom Sloper   Moderators   -  Reputation: 10062

Posted 13 January 2012 - 11:20 PM

How about that, yes.

Are you asking from a Marketing point of view, a Writing point of view, a Legal point of view? Just looking for opinions on what a cool name it is? Or what?
-- Tom Sloper
Sloperama Productions
Making games fun and getting them done.
www.sloperama.com

Please do not PM me. My email address is easy to find, but note that I do not give private advice.

#5 worldalpha   Members   -  Reputation: 177

Posted 14 January 2012 - 12:35 PM

How about that, yes.

Are you asking from a Marketing point of view, a Writing point of view, a Legal point of view? Just looking for opinions on what a cool name it is? Or what?


All of the above?
I am currently working on a social strategy MMORTS WorldAlpha.
More details can be found here: http://www.worldalpha.com
DevBlog: http://www.worldalpha.com/devblog
Facebook: http://www.facebook.com/worldalpha
Twitter: http://www.twitter.com/worldalphagame

#6 dpadam450   Members   -  Reputation: 932

Posted 14 January 2012 - 02:46 PM

Pick a name that you want and makes sense to yourself. Not sure why your team name is so related to your game. Why not something completely different: Bungie, Gearbox, not Halo Studios, or Brother in Arms studios.

If you strictly want opinions: Transform Worlds, sounds dull. Lots of game co's use the word Worlds and Transform is another kind of boring word. Maybe find other words with the same meanings or idea of "changing worlds". This sounds kind of lame but FutureScape, sounds a bit more interesting than transform worlds.

#7 way2lazy2care   Members   -  Reputation: 782

Posted 15 January 2012 - 01:28 PM

Pick a name that you want and makes sense to yourself. Not sure why your team name is so related to your game. Why not something completely different: Bungie, Gearbox, not Halo Studios, or Brother in Arms studios.

If you strictly want opinions: Transform Worlds, sounds dull. Lots of game co's use the word Worlds and Transform is another kind of boring word. Maybe find other words with the same meanings or idea of "changing worlds". This sounds kind of lame but FutureScape, sounds a bit more interesting than transform worlds.

An easy way to at least get in the right mental space is look at a list of your favorite game developers and think what makes their names catchy?

Bungie
iD
Ubisoft
DICE (I wouldn't include EA because EA has more brand recognition as EA rather than Electronic Arts now, so it's kind of an outlier imo)
Activision
Monolith
Vivendi
Double Fine
Zynga
Loot Drop
Bathesda
Sledgehammer
Mojang
etc.

I think the imporant take away is that the names RARELY have anything to do with the products they actually produce, and very often they have nothing to do with games at all. Imo the name should generally embody the attitude of the company and its products rather than the products themselves. I also think in this industry there's a decent amount of appreciation for being creative or witty. That might not fly in standard business where you need to show you're professional, but games are a creative medium. If you can't come up with a creative name why should an investor believe you can come up with a creative game?

my .02

#8 Luckless   Crossbones+   -  Reputation: 1832

Posted 15 January 2012 - 04:31 PM

Another big thing to consider is your art. How is your company name going to look on splash screens and box art? Can you do something interesting and creative to make your "Name" eye catching? Your logo is almost more important than the name it stands for, as the human mind has had far more centuries developing image recognition than it has developing the ability to remember the written word.

With your name, can you come up with a wide range of possible logos to run with?
Old Username: Talroth
If your signature on a web forum takes up more space than your average post, then you are doing things wrong.

#9 szigeti_roland   Members   -  Reputation: 96

Posted 16 January 2012 - 01:09 AM

worldalpha is good.




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