With regards to gaming journalism: when you have something free to read and it talks about products and it has ads for said products on the sidebar, it doesn't take a Sherlock Holmes to figure out that perhaps it is somewhat less than unbiased source. Everyone understood that just fine. It's clear, it's in the open. There's nothing to 'gate here. We all know. It's not even particularly unfair, because it's predictable and a business transaction.
And no, game journalists won't lie negatively about your game. However, some other people will.
There's this phenomenon which is extremely dangerous to indie game developers: when you have 100 000 customers, and millions just walk-in-look-at-the-product-leave people, the absolute worst problem customers are very, very, very bad people. There's no other way to put it. (Within 100 000 of the general population, there's a handful of murderers, hundreds rapists, etc. When you look at the worst out of 100 000, it's very bad. You get an unexpected publicity boost, and with no exaggeration you're going to interact with the worst people you could possibly meet over several normal lifetimes. You will also interact with the best people, but you can't notice that so much, unfortunately!)
So what emerged over the time is that there's this hate crowd - I don't know what's their problem but they're unemployed and sometimes mentally disturbed individuals who don't have much going on in their lives. And they spend far more time online than normal people do. And they will hate you. They're a very small percentage of your userbase, but they're very loud, and they emit a signal attracting more individuals of the same type, who aren't even your customers.
They can't target everyone, they pick targets (who would be minorities[within game development], or troubled, or the like).
So, some game developer got revenge-porned by an ex, and this damn crowd is on it, and the gaming journalism, this crowd doesn't care about it with the exception that they also hate anything that's good about game journalism - that the game journalism is generally on the game developer's side rather than on the hate crowd's side, that game journalists delete violent threats, etc (and which they do out of good will, irrespective of whenever you paid them or not).
So what an indie game developer can do about it? I don't have much time right now but my understanding is that one has to stay away from the social media, and apparently, has to choose their exes as carefully as a movie star would. It's a difficult situation.