Fixed ship designs can still have different crew. Associating ships with their home planet and planets with racial characteristics are two rather traditional patterns: X-Wing pilots from Tatooine could be talented but too aggressive, and X-Wing pilots from Dagobah could be slow but know special tricks.
Strategic conquest of the right planets, placement of shipyards, and breeding astronauts would replace research and ship design; do you think it would be a good thing?.

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