Website reviews, 100's of ways to submit an app for review, different requirements... Facebook... Twitter... must have presences... all requiring "maintenance" to keep the thing alive... it's more than a full time job, surely?
I've seen really cool developers out there - with nice websites, lots of content - they seem to have the time to post useful, and informative material... and also hit the marketing avenues... how do they do it? I could easily spend my entire day on this, every day... and not do a single line of code towards my next project(s)...
I remember this trauma from Gemstars back in the day - I spent a solid week marketing it, and got nowhere... I sense the same happening all over again - not that I am doomsaying... but, it seems hard to justify all this effort with no quantifiable feedback.
Let's hope the iPhone review sites like Slam!... then I may stop whinging so much :)