The bad side of being independent and handling PR, gets you the brainmelt.

Published July 13, 2013
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Ever since we released the demo we had a lot of good feedback! The story and Fran really got to people the way we wanted to, the story was getting lift up and the immersion. We were really happy about that, since we are former filmmakers, who never really succeeded there either since our films where to narrowed down to a specific genre. Anyway, games are the best way to tell a story for us! You are interactive and there!

Now, when that part was over and we could finally breathe again, we had to start reaching out to people.. That part sucks!

I now have the fullest respect to those people who get paid to talk with people, those PR folks! All mails I send out to sites and whatnot return with nothing, I try to do my research and make every mail personal, but it's like applying for a job and then get a "No, thx" and not even a "bye".

And we are only two! I should be working on the game and Natalia should be drawing, and we thought this bit would be the easiest.. But it isnt! We both feel exhausted by talking about the game to everyone, we feel like dirty sellers that forces stuff to people they don't know about, its disqusting!

One thing I've noticed is that when Natalia sends emails and stuff, she gets a respons faster. We should ride with that, since she is female and a game developer! But then she gets all that workload and it's not right either.

And as a side note, we have had friendly youtuber guys helping out with doing let's plays, but really, the biggest coverage we have gotten have come from women! That is interesting. I am totally against mixing up the sex when it comes to creative creations, but it's atleast interesting. Let's see what the final statistic says, just because I really like statistics.

And! Another side note, that I'm most angry about! You know Sweden delivers pretty cool games? We are from Sweden! I've written to all the gaming sites and people here. NO ANSWERS! We get more help from Chile, that's a totally bigger country and poorer, and Italy and Germany! BUT NOT SWEDEN! It's just like the movie industry!

Anyway, my brain is about to melt and I just want to make the game. Being indie from your home without contacts really sucks if you want to reach out like the big boys.

As I always forget, this is the link to our indiegogo campaign! http://igg.me/at/franbow/x/3685996
14 likes 22 comments

Comments

riuthamus

I know the feeling. Our team has 3 people 2 coders and myself as the artist. The coders are shy and lack some serious social skills. This means I spend most of my time promoting and trying to find more members/support. Not to mention the CPA and Legal side of things. I would have never guessed it was so much work and at the end of the day if I did anything with the PR side I wasted all that time I could be doing art. So... i feel you!

July 13, 2013 04:39 PM
bladderbloat

Woah shit, I just looked at the list to where we sent emails.. here it is!

indie game magazine

Fragzone

PC Gamer.se

Justadventure

Gamespress

Pixels for breakfast

Indiegameblogs = Verkar va gammalt

gamesradar

ongames(spain) http://www.ongames.com/contacto

pixep prospector http://www.pixelprospector.com/contact/

game people editor@gamepeople.co.uk

4colorrebellion http://www.4colorrebellion.com/#

vandal (spanish)

the game jar

twinfinite

indie retro news

indieorama(spanish)

Rock paper shotgun

thunderboltgames

pc games n

indielove

darkzero

atomic gamer

blogemup

vg247

mundogamers

joystiq

IGN

eurogamer

gameinformer

the escapist

game revolution

venus patrol

cooptimus

computerandvideogames

Kotaku

extraguy

retromaniac

shacknews

anaitgamers

indiegameHQ

indienerds

gamestm

dualshockers

ripten

bluenews

gamer.no

gamezone

unitlost

gamereactor

gamerant

wired

blistered thumbs

armless octopus

polygon

destructoid

indie impressions

truepcgaming

Screwattack

respawn

The penny arcade report

July 14, 2013 01:20 AM
bladderbloat

And then we have a list of adventure game sites that i just dont wanna look at because then my eyes bleed :(

July 14, 2013 01:21 AM
bladderbloat

I'll post an update here of how many responses we get in the week

July 14, 2013 01:23 AM
O-san

Wow that's a big list. I find this interesting as I am also releasing my game sometime in the near future (hopefully) and also located in Sweden. However, I am a one man team... guess that makes it even more difficult :-/

July 14, 2013 08:28 AM
bladderbloat

Eee! Another Swede! Then I recommend you bookmark this page http://press.pixelprospector.com/ ! It's not difficult to send the emails, its just hard mentally and spiritually! You can do it even by yourself. Else I've heard there is http://indieviddy.com/ who can help out with that bit. We havn't tried it ourselves yet but we will see how the respons are from our own try, then we might try that.

July 14, 2013 02:11 PM
Squared'D
How do you send your emails? Do you just send out a short press release?If so, that'll be something for me to consideras well when I get further along.
July 15, 2013 05:12 AM
Squared'D
I just checkedout the page with the list of game sites. That's a great list.
July 15, 2013 06:04 AM
bladderbloat

How do you send your emails? Do you just send out a short press release?If so, that'll be something for me to consideras well when I get further along.

Yes, short and simple yet personal if you can find a contact who you can do some research about.

July 15, 2013 03:13 PM
bladderbloat

As a little update we have had some responses but mostly from sites we never even e-mailed :O Thats awsome but also tragic!

July 15, 2013 08:19 PM
IcedCrow

Good luck guys! Keep the faith!

July 20, 2013 04:18 PM
Squared'D

Don't give up. You still have about 40 days. Also, you should edit this blog post to include your indiegogo link. You're on the front page of Gamedev.net. That's great advertising.

This is the link to their Fran Bow Page

http://igg.me/at/franbow/x/3685996

from this post

Help us out with crowdfunding!

July 21, 2013 01:20 AM
Squared'D
By the way, I'm not affiliated with this project in any way. I just want them to succeed.
July 21, 2013 01:57 AM
benolds

Good luck! I'll be in your situation soon...

July 21, 2013 08:32 PM
bladderbloat

Good luck! I'll be in your situation soon...

Stay stubborn and don't be afraid to let people know about your game or what it is you are doing! That is so frustrating but it seems to be the only way for us to be heard and seen..

July 23, 2013 09:11 AM
bladderbloat

By the way, I'm not affiliated with this project in any way. I just want them to succeed.

<3 mua!

July 23, 2013 09:12 AM
Josip Mati?

Wow. That sucks. Good luck ;)

I'll have to deal with this soon... I'm starting to believe that this isn't something to try for the first time with high quality product.

July 23, 2013 03:50 PM
bladderbloat

A huge bonus, as I have learned, is to have some sort of connection within the important people, then you'll get featured right on time and such! So, maybe we tiny ones should be building up that relation with those people before trying to reach out without knowing anyone or having even a mention of your work somewhere first. You should think the game sells itself, but that really isn't the case without lots of right friends!

So, as of today, we have yet to be featured in any of the biggest sites that post previews and news about crowdfunding games, but we have reached a huge amount of smaller sites that have been really really awesomely helpful and written deep and personal about Fran Bow! That makes it so much worth our blood and sweat, to know that are are those people who really care and enjoy these small indie games! I'm gonna pop up a list of those sites, many of who we didn't even e-mail because they weren't listen anywhere we could find..

July 23, 2013 06:26 PM
bladderbloat

And also! Youtubers seem to be the source of most exposure! There has been many youtubers making Let's plays on Fran Bow which has been awesome to watch (with their voice acting and all! hah!) There are so many small youtubers that do their stuff with a lot of personality, but getting a gameplay video from Ken was really boosting our backing on indiegogo! So, I would recommend everyone to also have it as a must-do to reach out to the lovely youtubers! They most likely get happy to try out new undiscovered games :) For each e-mail, send the game to a youtuber!

July 23, 2013 06:31 PM
Netherlords

As a little update we have had some responses but mostly from sites we never even e-mailed ohmy.png Thats awsome but also tragic!

That's exactly what happened to us as well. The first preview we got was from a site we never even contacted...

July 25, 2013 05:39 PM
Programmer16

Have you looked into http://www.gamerelease.net/ ? I do not have any experience with them, but it looks like it could be really useful.

July 28, 2013 03:19 PM
Programmer16

Also, I just played the demo and the game is great! I'm looking forward to seeing the finished game.

July 28, 2013 03:20 PM
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