Submitted Dave Astle, Aug 03 1999 09:34 PM | Last updated Aug 03 1999 09:34 PM
The process of convincing a gamer to buy that piece of cheap tat on the shelf. A good marketer can sell snow to Alaska. A bad marketer would have trouble selling snow in a desert. So if you find you've bought a dud game, criticize everyone but the marketing team: they're *paid* to make you buy these things.