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prayerful007

What are the sales figures for a Monopoly-based game

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prayerful007    122
Hi, we are developing a "Monopoly-based" game on XBox360, and are currently looking for some information about the US and the European market. I'm looking for the sales figures for other monopoly-based games, how well they sell, how well are they accepted by players, and how much would you pay to buy. Our game is a much bigger game extended from the original Monopoly game, with more fun, which includes stock markets, item cards, properties to invest (other than the traditional lands with houses), and etc. Can anyone give me a feedback on this. Thanks a lot.

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stimarco    1071

It's a good idea to get good solid market data, but you're going about it the wrong way:

1. "Monopoly" is a trademarked and copyrighted property owned by Hasbro's "Parker Brothers" subsidiary. There aren't going to be very many "Monopoly-based" games out there, simply because you can't market such a thing with that phrase without being sued to buggery and back by Hasbro. Besides, Hasbro have pretty much cornered the "Monopoly-based game" market by selling, er, "Monopoly". At best, you might carve off a tiny, tiny crumb of the market, but you'll have a steep marketing hill to climb. More like a cliff, really.

2. Are you seriously expecting rival businesses to give you commercially sensitive sales information so you can then enter their market and take some of their profits away from them? Good luck with that tactic.

There are other ways to get relevant information. By far the best is to subscribe to the relevant trade magazines, which are usually full of sales figures and market statistics.

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