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What does an Indie game Press kit need to have?

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Navyman    9781
I have been development my game for a while and I want to announce it to the world, but I am not sure what needs to be in the press kits I send out.

I hope this is in the correct area. I am trying to game into the business of being a game developer. However, if it is in the wrong area please tell me.
Thank you.

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