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      Download the Game Design and Indie Game Marketing Freebook   07/19/17

      GameDev.net and CRC Press have teamed up to bring a free ebook of content curated from top titles published by CRC Press. The freebook, Practices of Game Design & Indie Game Marketing, includes chapters from The Art of Game Design: A Book of Lenses, A Practical Guide to Indie Game Marketing, and An Architectural Approach to Level Design. The GameDev.net FreeBook is relevant to game designers, developers, and those interested in learning more about the challenges in game development. We know game development can be a tough discipline and business, so we picked several chapters from CRC Press titles that we thought would be of interest to you, the GameDev.net audience, in your journey to design, develop, and market your next game. The free ebook is available through CRC Press by clicking here. The Curated Books The Art of Game Design: A Book of Lenses, Second Edition, by Jesse Schell Presents 100+ sets of questions, or different lenses, for viewing a game’s design, encompassing diverse fields such as psychology, architecture, music, film, software engineering, theme park design, mathematics, anthropology, and more. Written by one of the world's top game designers, this book describes the deepest and most fundamental principles of game design, demonstrating how tactics used in board, card, and athletic games also work in video games. It provides practical instruction on creating world-class games that will be played again and again. View it here. A Practical Guide to Indie Game Marketing, by Joel Dreskin Marketing is an essential but too frequently overlooked or minimized component of the release plan for indie games. A Practical Guide to Indie Game Marketing provides you with the tools needed to build visibility and sell your indie games. With special focus on those developers with small budgets and limited staff and resources, this book is packed with tangible recommendations and techniques that you can put to use immediately. As a seasoned professional of the indie game arena, author Joel Dreskin gives you insight into practical, real-world experiences of marketing numerous successful games and also provides stories of the failures. View it here. An Architectural Approach to Level Design This is one of the first books to integrate architectural and spatial design theory with the field of level design. The book presents architectural techniques and theories for level designers to use in their own work. It connects architecture and level design in different ways that address the practical elements of how designers construct space and the experiential elements of how and why humans interact with this space. Throughout the text, readers learn skills for spatial layout, evoking emotion through gamespaces, and creating better levels through architectural theory. View it here. Learn more and download the ebook by clicking here. Did you know? GameDev.net and CRC Press also recently teamed up to bring GDNet+ Members up to a 20% discount on all CRC Press books. Learn more about this and other benefits here.
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Digital media/Video production for promo

2 posts in this topic

Greetings community,

Skip to the final paragraph for the "TLDR" version.

A little bit of background info - I am an Android developer and work with a small team (a team of two, actually) which focuses on game development for the Android platform. In the past, we've had moderate success in the sense that our first release received just under half a million downloads and a surprising amount of revenue from that. The game was not the greatest in my opinion, simply because I had the opportunity to do something really great and rather than put the game on the shelf and forget about it, we released it to the market only about 60% complete (the game was playable, but it only had 10 levels which offered only about 30 minutes total play-time). This may or may not have been a bad decision on our part, but the decision came after I had signed a contract which soon required me to work an extra 8 hours every day. Game development was simply not an option, and we had not known if we'd have the motivation to pick back up where we'd left off, or if someone else would release a similar free product to match or surpass ours. Not entirely relevant to the post, but this is my first post so I figure I'd provide a bit of extra info.

Currently, myself and my partner handle all of the art, music, and development aspects of the project. This works out great because we both see eye-to-eye on most things, we are both %100 dedicated to our games while, we are both very aware of what it takes to make hit games on the mobile platform, and most importantly, we have full control over every aspect of our games.

Now, we're coming close to the point of release on our second game, which we've put a huge amount of thought and work into. For the past 5 months we've been treating this project as a second job, with myself working some days up to 16 hours. This is all fun and great, but that doesn't change the fact that it's easy to get lost in the mess of apps/games currently on the market. For this reason, I'm looking to sink whatever funds I'm able to scrounge up into what logical marketing/promotion I can. I know where to go for most of this, but for the life of me I'm not able to come up with the proper search terms that will link me to a digital media/promotional video production company suitable for our needs. What we're looking for is a company (or individual) who is capable of producing videos as "fancy" as, for example, the zombie smash debut trailer ([url="http://www.youtube.com/watch?v=o1eF0awSI_s"]Click here for trailer[/url]). I've tried searching Google, gamedev.net, polycount, etc. Most results turn up with promotional videos of other people's products, or software in which to create my own.

My question is, does anyone have any suggestions or recommendations as far as professional promotional video producers go who are fully capable of creating engaging videos for games? We're looking for someone who is as passionate about their work as we are with ours. This includes making sure the video is smooth, visually impressive, and obviously relevant.

Thanks. Edited by jay_s

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