Jump to content
  • Advertisement
Sign in to follow this  

WeChat Opens GameDev Program to US Developers

Recommended Posts

WeChat, one of the world’s largest social networks, with more than 1 billion monthly active users is now opening up its newest and powerful Mini Games platform, enabling game developers around the world to create hit games on WeChat’s unique ecosystem.

Here are the proof points:

  • The Mini Games platform has grown to more than 400 million monthly active users.
  • The 7-day user retention rate of some the most popular Mini Games has already rocketed to 54%.

Some industry giants have joined the Mini Games ecosystem with their own creations: Google’s “Guess My Sketch” and Game Closure’s “Linsane Hoops.”

  • “Guess My Sketch” is a fun, social WeChat Mini Program developed by Google AI. Players sketch everyday objects within a limited time frame, and Google AI will try to guess what is being drawn. It’s like playing pictionary with Google AI! 
  • In “Linsane Hoops” the player follows NBA star Jeremy Lin throughout his career while competing and picking up prizes along the way. The player can collect outfits, basketballs and awesome hairdos all while competing with friends.

WeChat debuted its Mini Games program at the U.S. at the Game Developers Conference in San Francisco in a workshop to be held on March 20.  WeChat introduced new opportunities for game developers to tap into the social network’s over 1 billion monthly active users and highlighted its dedication to helping overseas developers thrive on the Mini Games platform. This includes opening access to current API and localizing developer documentation to facilitate development and publishing.

WeChat also recently launched “Creativity Incentives” which allows each developer to cultivate value through creativity. Any Mini Games with highly creative gameplay, art, music, or story can apply to join the program, and will receive a “Creativity Certified” label in addition to 20% higher revenue share compared to other Mini Games. The incentive also includes creativity protection and will help protect against copyright infringement.

Learn more at “How to Build a WeChat Mini Game Ecosystem.”


View full story

Share this post

Link to post
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
Sign in to follow this  

  • Advertisement

Important Information

By using GameDev.net, you agree to our community Guidelines, Terms of Use, and Privacy Policy.

GameDev.net is your game development community. Create an account for your GameDev Portfolio and participate in the largest developer community in the games industry.

Sign me up!