The Austin Game Conference (AGC) today announced that John Hanke, CEO and Founder, Niantic, Inc., creator of the popular augmented reality mobile game, Pokémon GO, will deliver the show’s opening keynote.
In his keynote, What is AR and Does it Matter for Games?, Hanke will discuss the challenges and opportunities of building augmented reality games. He will provide learnings from developing AR games and running them as live services and discuss what shape augmented reality will take on in the next few years.
AGC returns to the Austin Convention Center Sept. 21-22, 2017, with the support of game development community and presenting sponsor Intel. More than 80 speakers will share critical online game development insight across 7 conference tracks: Design, Technical,Production, Virtual Reality / Augmented Reality, Audience Development, Audio and Business.
As CEO, John leads Niantic, an innovative company dedicated to building “Real World” mobile gaming experiences that foster exploration, exercise and social interaction. Niantic has developed and released two games, Ingress and global phenomenon Pokémon GO. The company was originally founded as a start up within Google to explore the creation of new kinds of entertainment at the intersection of location, social, and emerging mobile devices. Niantic was spun out as an independent company in 2015 with backing from investors such as Google, Nintendo and The Pokémon Company.
In the past year since the launch of Pokémon GO, Facebook, Google, Apple, and Snapchat have all started talking about Augmented Realty. And yet many people are still not sure what ‘AR’ is and there is debate about whether it is relevant to gamers in the near term. Hanke will discuss the challenges and opportunities of building augmented reality games. He will provide learnings from developing AR games and running them as live services and discuss what shape augmented reality will take on in the next few years.
“With the debut of Pokémon GO, last year, Niantic brought augmented reality and managed live game services to the forefront of both game development and the general public, creating a tidal wave of interest,” says Christopher Sherman, Austin Game Conference Executive Director. “We’re excited for John to kickoff AGC and share his insight into what they’ve learned developing the game, the Niantic platform, the live service, and how developers can work to develop the next generation on real world games.”
John is joined by more than 80 expert speakers from across the game industry, including individuals from Electronic Arts, Battlecry Studios, Owlchemy Labs, SVRVIVE Studios, Art & Craft Entertainment, Inc., Bungie Studios, ChickenWaffle, Epic Games, Daybreak Game Company, Cloud Imperium Games, Trion Worlds, Riot Games, Twitter, Wicked Fun, Sphero, Sony Interactive Entertainment, HTC Vive, TheWaveVR, Kongregate, Audiokinetic and more. View the full speaker list at http://austingamecon.com/speakers/.
Super Early registration for AGC ends July 22nd for the rate of $249.