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FenixKing

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  1. FenixKing

    Do Indie Devs Hire Marketing Freelancers?

    I appreciate all the responses; they have given me a lot to think about. Freelancing websites do tend to have members that offer more general marketing services and skills rather than ones directed at specific industries or niche categories. Hence, creating my own destination to promote know-how would be a more effective means to generate awareness. Maybe starting a blog solely on game marketing would be a good idea. The blog might then develop into a distribution channel to communicate with potential clients. As some of you have mentioned, reaching out to game developers and attending conferences would be a great way to get on the map. This way I would also get a better perspective of what developers expect from marketers, budgets etc. Cheers, all!
  2. I'm curious to know if anyone has (or knows an indie dev who has) hired a freelancer to handle the marketing activities or develop a marketing strategy for a project? If yes, is this common? and what freelance platforms - Upwork, Guru, Freelancer, Peopleperhour etc. - if any, were used? As somebody with marketing experience and a decent understanding of the gaming industry, I was contemplating whether this would be a worthwhile niche to get into and try first hand at creating marketing and brand strategies for game developers. Apologies in advance if this has been covered before on another thread; I did look it up and couldn't find a similar post.
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